FEATURES AND MECHANISM FOR IMPLEMENTING INTERNET MARKETING ON FARMS

Authors

  • O. M. Shvydenko

Abstract

The advantages of using online marketing for farmers are defined and analyzed. Basic elements of eCommerce are revealed and investigated in details. An algorithm of establishing Internet Marketing on farms is determined, the features of this process are identified. Ukrainian online-resources are offered to agricultural entrepreneurs for creating Internet Marketing system in their business.

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Issue

No. 181 (2013): Частина 4 (англ)

Section

Article

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